The traditional shooting mode of virtual production is becoming a key trend in the film and television industry. Light&Shadow Pictures Inc. held a virtual production exhibition and exchange meeting on the evening of February 1st (Saturday) in North Hollywood, attracting over a hundred industry professionals and film and television enthusiasts to explore the endless possibilities of LED virtual production technology.
The highlights of this event included the company’s latest upgraded ultra-high-resolution high-performance LED walls and green screen environments. Through these technologies, production teams can create various detailed scenes in the studio, such as city streets, vast wilderness, or fantasy worlds, breaking free from the limitations of outdoor shooting. This allows special scenes to seamlessly appear in the studio, enhancing efficiency, shortening production cycles, and reducing costs.
On-site technical experts conducted real-time demonstrations, showcasing the seamless integration of LED walls with live shooting, and offering immersive interactive experiences. Participants were able to operate the equipment themselves and understand the operation of virtual production. These technologies have become the core tools of contemporary film and television production. Through LED walls and green screens, cameras can capture instantly changing virtual scenes, such as driving luxury cars through city streets, camping in vast wilderness, and even simulating various difficult-to-build fantasy scenes.
In addition, the event also featured an industry exchange session where directors, producers, and technical experts shared the applications and development of virtual production, promoting collaboration opportunities between film and television creators and technical teams. This allows filmmakers, production companies, and technical experts to establish connections and expand cooperation possibilities.
Led by an Asian-owned creative team, Light&Shadow Pictures Inc. is committed to innovating film and television technology, providing the most advanced production solutions for movies, TV shows, animation, and digital media, carving out a unique path in the Hollywood market, and driving the diverse development and technological innovation of the film and television industry.